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https://www.energy.gov/eere/vehicles/articles/fact-988-july-31-2017-average-price-new-light-vehicle-was-nearly-32000-2016

Note: Light truck and all light vehicle data are not available before 1987. Light trucks include classes 1-3. Average prices are estimated transaction prices based on sales for selected models. Prices are collected for the base price, destination charge, options, dealer preparation charges and applicable taxes and are adjusted for markups, dealer concession or discounts, and consumer rebates. Finance charges or finance incentives are excluded.

Sources:

Cars – U.S. Department of Commerce, Bureau of Economic Analysis, National Income and Product Accounts, underlying detail estimates for Motor Vehicle Output, Washington, DC, 2017.

Light trucks and all light vehicles – Calculated using total new light truck expenditures from the National Income and Product Accounts and light truck sales from Wards Automotive.

Adjusted for inflation using the U.S. Bureau of Labor Statistics Consumer Price Index.

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