Trump_Towers_Atlanta

Trump Towers Atlanta

Trump Towers Atlanta

Building in Georgia, United States


Trump Towers Atlanta was a proposed high-rise project that was to be built in Atlanta, Georgia, United States. Located at the intersection of 15th Street and West Peachtree Street in Midtown Atlanta,[1] the project was unveiled in 2006 and promoted by Donald Trump in a 2007 season finale of The Apprentice. The project ultimately faltered, and the property was foreclosed upon in 2010.

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History

The project began in March 2006, when Atlanta-based firm Wood Partners purchased the property at the intersection of West Peachtree Street and 15th Street (adjacent to the High Museum of Art) for $21 million.[2] The firm partnered with Dezer Properties and planned it as a project under the Trump brand, with Donald Trump confirming his attachment to the project in August 2006.[3] The Trump Organization claimed that Trump was neither the site owner nor the project's developer,[3] and in their 2016 book Trump Revealed, authors Michael Kranish and Marc Fisher claim that Trump's involvement with the project was limited primarily to licensing his name for the project.[4] The project would involve the creation of two curved glass towers, one 47 stories tall and one 38 stories tall, housing over 560 condominium units. A large sign bearing Trump's name was to be displayed over the lobby, and a design firm partially owned by Kenny Rogers was hired to design the interiors. In total, the project was expected to cost approximately $300 million.[3] Phase I would have seen the construction of the taller of the two buildings at a cost of $260 million.[5][6]

On the season finale of the sixth season of The Apprentice,[4] which aired April 22, 2007, the Atlanta project was presented as one of two projects that season's winner could choose from, alongside a luxury resort in the Dominican Republic,[4] with the winner ultimately choosing the Dominican project.[7] In the months following the announcement, advertisements were purchased in several publications, such as Atlanta, which highlighted Trump's involvement in the project.[8][9][10] A September 2007 issue of Atlanta claimed that the project would near completion by 2010.[11] However, by 2010, the site was in foreclosure,[3] and it was sold at auction in 2012.[1][2] In 2015, permits were filed to build a new apartment building on the site,[12] which was completed in 2017.[13]

See also


References

  1. Bluestein, Greg (September 23, 2016). "Trump's return to Atlanta a reminder of Midtown misfire". The Atlanta Journal-Constitution. Cox Enterprises. Retrieved September 3, 2020.
  2. Green, Josh (November 13, 2013). "Could Apartments Rise On Long-Dead Trump Site?". Curbed Atlanta. Vox Media. Retrieved September 3, 2020.
  3. Green, Josh (April 16, 2019). "Mapped: Remembering Atlanta's top 11 skyscrapers that never happened". Curbed Atlanta. Vox Media. Retrieved September 3, 2020.
  4. Parker, Virginia (September 2007). "Mr. Rogers' Neighborhood". Atlanta. Emmis Communications: 178 via Google Books.
  5. Senator, Jennifer (September 2007). Reality Roundup. Emmis Communications. p. 92 via Google Books. {{cite book}}: |work= ignored (help)
  6. Kahn, Michael (September 29, 2015). "With Permits in Motion, 2 Midtown High-Rises Aim for Sky". Curbed Atlanta. Vox Media. Archived from the original on October 27, 2020. Retrieved September 15, 2020.
  7. Kahn, Michael (March 21, 2017). "Photos: AMLI tops out 30-story Midtown apartment tower near MARTA". Curbed Atlanta. Vox Media. Retrieved September 15, 2020.

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