Main

Supporting

Pre-production and filming

Pre-production of the drama took two and a half years; including writing and modifying of the script, establishing the world view structure and art concept, as well as building of sets.^[38] The project was first announced in March 2018.^[39]

The series is co-directed by Zheng Weiwen and Chen Jialin; and the script written by a team consisting of Yang Xia, Deng Yaoyu, Ma Jing and Guo Guangyun. The main producers are credited to be Fang Feng, Yang Xia, Wang Chu and Liu Mingyi; while Yang Xia and Ji Peng serve as the art directors.^[40] The drama was filmed from April 2018 to August 2018 at Hengdian World Studios and Guizhou.^[41][42] Two weeks before filming, the cast gathered for script reading sessions and underwent martial arts and etiquette training.^[43]

Due to the censorship in China, explicit BL content is removed from the drama and changes are made to the overall plot.^[44] As the original novel was written in a "flashback" style, additional scenes had to be inserted to improve the flow of the story.^[45] Two versions of the script were prepared; one is told in the chronological order of story development, and the other is a narrative trajectory that follows the original novel. Finally, on the basis of not breaking the core of the original story, and to fully develop and layer the storyline, the team decided to adopt a mixture of both styles.^[38] To better fuse the different storylines together, the team decided to forgo traditional styles of filming, and more suspense was used in the lens composition settings.^[44]

Despite being termed as "xianxia" drama, The Untamed includes many elements of traditional wuxia dramas, fused with a new style.^[46] Using traditional wuxia values such as "chivalry and courage", it allows the younger audience to better relate to the drama.^[46]

Casting

The casting director gave a special "character card" to each of the cast members; which includes detailed descriptions of the character such as the looks, height, clothing style and even specific details such as "Wei Wuxian has a natural smiling face".^[38]

Xiao Zhan and Wang Yibo were announced as the lead actors in April 2018.^[41] Xiao Zhan was recommended by a friend of the producer Yang Xia, who chose him because of his "clean gaze". Wang Yibo got the role through an audition. By judging from his acting portfolio, the producers had overlooked him for the role of Lan WangJi at first until they met him in the flesh. They thought that this youngster was probably too immature to portray the refined and sophisticated Lan Er Gongzi, but as soon as he walked into the studio the producers knew that they'd just found the most ethereal and sought-after character of the series. They said he had the cool and aloof aura of Lan Wangji from the moment he stepped into the casting room.^[47]

Lu Zhixing, who dubbed Wei Wuxian in the audio drama, and Bian Jiang, who dubbed Lan Wangji in the donghua adaptation of Mo Dao Zu Shi, were hired to voice Wei Wuxian and Lan Wangji in the series.^[48]

Design and concept

According to producer Yang Xia, while designing the sets and costumes of the different sects, the team started out by searching for a culture placement where the design could be based on.^[38] The costume designer of the drama is Chen Tongxun.^[49]

For the Gusu Lan sect, influence from the Song dynasty were taken into consideration while designing the costumes and sets. While designing the "Jingshi", blue and green shades were used to showcase the elegance and dignified strength/character of the sect; while darker shades of wood were used to show off the magnificence. Cascading collars and sleeves were used to design the clothes, to highlight the strictness of the sect.^[38]

For the Yunmeng Jiang sect, influences from the Hubei and Jianghan district were taken. Warm and light colors were used to showcase the cheerful and free-spirited nature of the sect. The architecture and sets were designed to be widely spaced, and yarn was used to create the feeling of "transparency". Narrow sleeves and neat designs were used to highlight the "wandering pugilistic" feel of the sect. A water recycling device was used in the lotus lake of the set, allowing ripples to be seen on the lake surface. A special ceiling was built for the ancestral hall.^[38]

For the Qinghe Nie sect, the set was designed to be surrounded by high walls and the entrance isn't easily seen because it was often invaded by Qishan Wen sect. For Qishan Wen sect, designs from the Shang dynasty were used. For Lanling Jin sect, the designs were inspired by the luxurious and elegance of the Tang dynasty.^[50]

Controversies

A fire broke out on July 11, 2018, while the cast and crew were filming in Nanma, Dongyang, at a facility that belongs to Hengdian World Studios. The fire reportedly spread as wide as 300 square meters, and resulted in the death of two crew members.^[51]

During filming, a rumor surfaced that the producers of the drama had replaced Lan WangJi as Wei Wuxian's love interest with a female character, Wen Qing, and also made Mianmian, who shares a fun, flirty relationship with Wei Wuxian and a respectful, protective relationship with Lan Wangji, into a member of Jin clan. This rumor caused significant backlash amongst fans of the original novel.^[52] The production team strongly denied such claims.^[53]

In July 2019, Tencent announced that VIP users would have the option of paying to watch episodes that had not yet aired. From August 7, the final episode would be released early for some viewers who chose to avail of the option. This caused outrage among viewers of the show, who were concerned that it would risk the ending being spoiled and also the possibility that the episodes would be pirated, which would have a negative effect on views. In response, Tencent explained that in this way they could cater to demands of certain viewers who were asking for episodes to be released faster, while others could still watch the series at their preferred pace.^[54]

Economic effect

The Untamed was one of the highest-earning dramas of 2019, bringing in earnings from fan meetings, concerts, album sales and merchandises.^[9][10]

As Tencent VIP members are allowed watch the final episodes of the show in advance, more than 2.6 million new subscribers paid to unlock the function, generating more than 78 million yuan in profit. More than 1.6 million copies of the soundtrack album were sold on Tencent Music. In addition, a merchandise store was opened in Taobao and official merchandise was sold, with earnings amounting to 1.17 million yuan.^[10] Other source of earnings include paying to unlock the full music video of "Unrestrained" in advance, as well as the Bazaar Magazine featuring both lead actors Xiao Zhan and Wang Yibo which sold more than 330,000 copies within three days, before exceeding 1.1 million copies.^[65]

For the fan meetings, a special system was introduced by Tencent, where VIP members have to accumulate "star points" to get a better chance to get tickets to the fan meetings and concerts. More than 3.27 million viewers paid between 30 and 50 yuan to view the live broadcast of The Untamed National Style Concert on Tencent Video. It is estimated that the platform has earned more than 100 million yuan in revenue from that concert alone. Tickets of the concert were sold-out in less than 5 seconds, and leftover tickets were also marked up to 150,000 yuan by ticket scalpers from the original price of 627 yuan.^[66][9][67]

In overseas markets, Tencent announced in October 2019 that The Untamed had boosted WeTV's growth by 250 percent with an average of 1 million application downloads per month since the drama was first launched in June.^[68][69]

Responding to the demand of sold-out fan meetings in Thailand and China, in January 2020, the cast members planned to embark on a multi-city worldwide fan meetings tour. Cities included Bangkok, Singapore, Ho Chi Minh City, Tokyo, Seoul, Macau, Kuala Lumpur, Toronto, Los Angeles, New York, but was cancelled after the Bangkok concert due to the recent pandemic.^[70]

Thailand Fanmeeting

The fanmeeting was held in Bangkok at Impact Arena on September 21, 2019, and was attended by 9,000 fans.^[124] The proceeds of the Thailand fanmeeting were donated to the people of Ubon Ratchathani Province, which had been hit by floods.^[125]

The Untamed National Style Concert

The concert was held from November 1 and 2, 2019 at Nanjing Qing'ao Sports Park with a capacity of 20,000 seats. Tan Yizhe served as the music executive of the concert, while Yuan Jing served as the creative director. Ticket prices were sold at 627 yuan and 1980 yuan, to commemorate the first day of broadcast and the last day of filming of The Untamed respectively. 16 songs were sung in the concert, along with a segment for interactions and games.^[126] Prior to purchasing tickets on Maoyan, fans had to answer a questionnaire based on the show. Viewers were able to live-stream the concert via Tencent Video, with a fee of 30 to 50 yuan.^[65]

Mobile game

A mobile gamed based on The Untamed is set to be released via NetEase.^[127]

The Untamed Boys

The six-membered group named "The Untamed Boys" (Chinese: 陈情少年), also known as T.U.B.S., which consists of Yu Bin, Ji Li, Cao Yuchen, Zheng Fanxing, Song Jiyang & Li Bowen, first made their appearance in The Untamed National Style Concert performing the song "Fearless". They subsequently appeared in T Mall 11/11 Shopping Festival, performing the song "Fairytale"; as well as featured in Elle Men's New Youth magazine.^[128] They appeared in the variety show Youths Learning In Progress (Chinese: 少年听学中), which aired on Tencent Video starting December 5, 2019.^[129] On January 7, 2021, Zheng Fanxing and Song Jiyang announced their departure from the group due to busy schedules and pursuing their solo careers in acting.^[130]

The Living Dead (2019)

The Living Dead (Chinese: 生魂; pinyin: Shenghun) was released on November 7, 2019. The movie focuses on the characters of Wen Ning and Lan Sizhui.^[141][142]

Fatal Journey (2019)

Fatal Journey (Chinese: 乱魄; pinyin: Luanpo) focuses on the story of the Qinghe Nie brothers and Jin Guangyao.

Synopsis

The Qinghe Nie sect finds itself dealing with problems of its ancestral tomb of swords. Nie Mingjue takes his brother, Nie Huaisang, to restore the tomb to its original state and ensure peace in the Nie sect.

Through this, Huaisang goes from being a playful disciple and after preparing, he becomes the sect leader of the next generation and Mingjue learns, understands his brother more and helps him grow.