The Information is the tenth studio album by American musician Beck, released on October 3, 2006 by Interscope Records. It was produced and mixed by Nigel Godrich, with whom Beck recorded Mutations (1998) and Sea Change (2002). Recording took place from 2003 to 2006, with Beck concurrently working on 2005's Guero with the Dust Brothers.^[4][5] The album received positive reviews from critics and made several publications' year-end lists.

Before its release, Beck said the album was not a "stripped down" record, in contrast with his previous Godrich collaborations, Mutations and Sea Change.^[6] According to Beck, "Nigel [Godrich] said he wanted to do a hip-hop record" before they began work on the album. "And in a way it is, and in a way it isn't. It has hip-hop songs, and my previous work with him was Mutations and Sea Change, these sort of introspective records, and so this new one is sort of bringing those two worlds together."^[7]

In an interview with the BBC,^[8] Beck said the album had been "painful" to make:

It started out painless, and ended up being painful. It's as if we made the album once, and we made it again, and we made it a third time. We started the record in 2003, and we got together annually, the producer [Nigel Godrich] and I. We combed over everything, and got rid of the things we were tired of, the things that seemed trite.

The album was issued with a blank sleeve and booklet and one of four different sheets of stickers for fans to make their own album art. Beck explained to Wired magazine that he wanted no two copies of the CD cover to be the same: "The artwork is going to be customizable. The idea is to provide something that calls for interactivity."^[9] However, because the album art concept was seen as a gimmick to bolster retail sales, The Information was deemed ineligible to enter the UK Albums Chart.^[10]

Beck explained the album title in an NME track by track stating "'The Information' is the thing that occupies our minds, so we won't have to deal with silence which may make us think. The album was going to be called "International Dreambag', but I thought it was too hippy, so at the last minute I named it after this. I generally have a rule against title tracks - I wanted to call it 'Colourforms', but it was trademarked."

A series of low budget videos were made for every song on the album. Beck explained the making of these videos—which would also appear on video-sharing site YouTube—to Wired:^[9]

We filmed a series of very low-budget, homemade videos for all the songs on the record. We got a bunch of cameras and a $100 video mixer off eBay and shot 15 silly, impromptu videos against a green screen. We even invited our friends and family into the studio to be a part of the action – my mother-in-law did the lighting, and my son and nieces and nephews are running around acting crazy. It was just a complete free-for-all, done on the fly. We're putting all the videos together right now with the idea of having a visual version of the record that we'll put on the Internet. I'm totally curious to see how the videos will add to the experience of listening to the album. Or maybe they'll actually detract from the experience. That would be funny.

Beck leaked tracks and videos on his web site months ahead of the album's release. "We're moving into a time when the song and the imagery and video are all able to exist as one thing," said Beck. "It's not even technically an audio thing anymore. It's something else." He also remarked, "I've been trying to do something like this for the last three albums," having released several versions of his previous album Guero (2005), including a deluxe CD/DVD package and a remix album called Guerolito (2005). "The conventional ways aren't working like they used to, so now there's a willingness to try new things."^[5]

The first single in North America was "Nausea", which was officially released to radio on September 5, 2006.^[11] The song was promoted with an official music video directed by Patrick Daughters.^[12]

The first single in the UK was "Cellphone's Dead", with an official video directed by Michel Gondry.^[13] "Think I'm in Love" went to US radio as the second and final single and became a Modern Rock and Triple A radio hit, garnering renewed interest in The Information.^{[citation needed]}

Some copies of the album included a bonus DVD of the low budget music videos.^[6]

On February 27, 2007, a "deluxe version" of the album was released by Interscope.^[4] It included a DVD containing all of the music videos, several bonus tracks, all four sticker sheets and a disc consisting of six remixes of three songs.^[14]

• "The Horrible Fanfare" section uses a sample of "Cellphone's Dead".
• "Landslide" section uses a sample from the song "Requiem pour un con" by the French singer Serge Gainsbourg.

Technical

The United Kingdom's Official Charts Company deemed The Information ineligible to chart, as they felt its customizable sticker album art gave it "an unfair advantage" in terms of album sales.^[50]