Moxie_Girlz

Moxie Girlz

Moxie Girlz

Fashion doll line

Moxie Girlz were a line of fashion dolls introduced by MGA Entertainment in 2009. These dolls are targeted at girls ages 6+. The four original 10.6-inch dolls are named Lexa, Bria, Avery, and Sophina, with others named Bryten, Kellan, Monet, Merin, Ida, and Amberly.

Quick Facts Type, Inventor(s) ...

The Moxie dolls are reminiscent of Bratz, having the distinct pop on/off feet and long hair, but with features consisting of large eyes and proportioned noses and mouths fitting to their head-size. Moxie Girlz were meant to replace Bratz, given that Mattel sued MGA over the original design.[1] However, Bratz returned to the market in August 2010. No new products have been released since 2014.[2]

References

  1. [1]
    Retail on msn After dolls taken away, Bratz maker tries again
  2. [2]
    WSJ.com Business Mattel Hopes Barbie Facelift Will Show Up Younger Rivals
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This article uses material from the Wikipedia article Moxie_Girlz, and is written by contributors. Text is available under a CC BY-SA 4.0 International License; additional terms may apply. Images, videos and audio are available under their respective licenses.