Men_Against_Rape_and_Discrimination
Men Against Rape and Discrimination
2013 Indian social campaign and organization
Men Against Rape and Discrimination (MARD/M.A.R.D) is a 2013 social campaign launched by India film director and actor Farhan Akhtar.[1] The word "MARD" ("Mard"; Hindi: मर्द, English: Man) has been used in the short form of the campaign name.[2] The campaign aims to raise social awareness against rape and discrimination of women.[3]
From its launch, the campaign became a topic of discussion in several social networking sites and has received positive feedback from actors like Shahrukh Khan, Priyanka Chopra, Arjun Rampal, and Hrithik Roshan.[1][4]