Albert_Poffenberger
Albert T. Poffenberger (1885–1977) was an American psychologist and a past president of the American Psychological Association (APA).
Growing up in Pennsylvania, Poffenberger graduated from Harrisburg High School and Bucknell University. He was on the faculty of Columbia University.[2] He authored textbooks titled Psychology in Advertising and Applied Psychology: Its Principles and Methods. He was APA president in 1934.[3]