YouTube

YouTube is an American online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is currently owned by Google, and is the second most visited website, after Google Search. YouTube has more than 2.5 billion monthly users[7] who collectively watch more than one billion hours of videos each day.[8] As of May 2019, videos were being uploaded at a rate of more than 500 hours of content per minute.[9][10]

YouTube LLC
Logo since 2017
Screenshot of homepage on 14 November 2021
Type of businessSubsidiary
Type of site
Online video platform
FoundedFebruary 14, 2005; 17 years ago (2005-02-14)
Headquarters901 Cherry Avenue
San Bruno, California,
United States
Area servedWorldwide (excluding blocked countries)
OwnerAlphabet, Inc.
Founder(s)
Key peopleSusan Wojcicki (CEO)
Chad Hurley (advisor)
Industry
ProductsYouTube Premium
YouTube Music
YouTube TV
YouTube Kids
Revenue US$28.8 billion (2021)[1]
ParentGoogle LLC (2006–present)
URLyoutube.com
(see list of localized domain names)
AdvertisingGoogle AdSense
Registration
Optional
  • Not required to watch most videos; required for certain tasks such as uploading videos, viewing flagged (18+) videos, creating playlists, liking or disliking videos, and posting comments
Users 2.6 billion (January 2021)[2]
LaunchedFebruary 14, 2005; 17 years ago (2005-02-14)
Current statusActive
Content license
Uploader holds copyright (standard license); Creative Commons can be selected.
Written inPython (core/API),[3] C (through CPython), C++, Java (through Guice platform),[4][5] Go,[6] JavaScript (UI)

In October 2006, 18 months after posting its first video and 10 months after its official launch, YouTube was bought by Google for $1.65 billion.[11] Google's ownership of YouTube expanded the site's business model, expanding from generating revenue from advertisements alone, to offering paid content such as movies and exclusive content produced by YouTube. It also offers YouTube Premium, a paid subscription option for watching content without ads. YouTube also approved creators to participate in Google's AdSense program, which seeks to generate more revenue for both parties. YouTube reported revenue of $19.8 billion in 2020.[12] In 2021, YouTube's annual advertising revenue increased to $28.8 billion.[13]

Since its purchase by Google, YouTube has expanded beyond the core website into mobile apps, network television, and the ability to link with other platforms. Video categories on YouTube include music videos, video clips, news, short films, feature films, documentaries, audio recordings, movie trailers, teasers, live streams, vlogs, and more. Most content is generated by individuals, including collaborations between YouTubers and corporate sponsors. Established media corporations such as Disney, Paramount, and Warner Bros. Discovery have also created and expanded their corporate YouTube channels to advertise to a larger audience.

YouTube has had an unprecedented social impact, influencing popular culture, internet trends, and creating multimillionaire celebrities. Despite all its growth and success, YouTube has been widely criticized. Criticism of YouTube includes the website being used to facilitate the spread of misinformation, copyright issues, routine violations of its users' privacy, enabling censorship, and endangering child safety and wellbeing.


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