WRRX (106.1 FM) is an urban adult contemporary music formatted radio station in the Pensacola, Florida, market owned by Cumulus Media. Its studios and transmitter are separately located in Pensacola.

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Quick Facts Broadcast area, Frequency ...

WRRX

Gulf Breeze, Florida
Broadcast area	Pensacola and Vicinity
Frequency	106.1 MHz
Branding	Magic 106.1
Programming
Format	Urban AC
Ownership
Owner	Cumulus Media (Cumulus Licensing LLC)
Sister stations	WCOA, WJTQ
History
Former call signs	WZRO (3/2000-4/2000)
Technical information
Facility ID	94009
Class	A
ERP	3,900 watts
HAAT	124 meters (407 ft)
Transmitter coordinates	30.444°N 87.234°W / 30.444; -87.234
Links
Webcast	Listen live
Website	mymagic106.com

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WRRX signed on in 2000 as WZRO with an active rock format as "Rock 106, Pensacola's Real Rock." Shortly thereafter, WZRO changed calls to WRRX. In 2004, WRRX changed format to Urban AC. It is one of two Urban ACs that Cumulus owns in the Gulf Coast area, the other being WDLT-FM in Mobile, Alabama.

• WRRX official website
• WRRX in the FCC FM station database
• WRRX in Nielsen Audio's FM station database

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