Advertising

Tunç began his career in digital advertisement and marketing before directing his feature films. After graduating from Design, Tunç started working on international digital agencies such as; McCann, and he led the creative process of several advertising and marketing campaigns, including brands like Coca-Cola, L'Oreal, MasterCard, Starbucks, and many other international brands.^[17]

Branding

Tunç also concentrated in the field of brand management. In 2012, he worked on the global streaming service company MUBI as a brand director and assisted them in developing their "one-film-per-day" subscription model.^[18] Tunç launched the LomoKino camera on Cannes Film Festival, which Apichatpong Weerasethakul shot an experimental short film titled Ashes with the camera.^[19][20][21] In 2016, Tunç worked with high-end streetwear brand Les Benjamins and assisted them in constructing their brand identity.^[22] He empowered them to present their Milan Menswear debut show Ottoman Punk in Milan Fashion Week together with former fashion editor of L'Uomo Vogue, Robert Rabensteiner.^[23] Vogue called the presentation an "unexpected highlight of the season."^[24]

Web series

Tunç began his directing career as an independent filmmaker in 2010^[25] with his online series called Diary of Mu.^[26][27] The project portrays naturalistic conversations that happen in real places with artists and creators from all around the world. Tunç started the project in Paris and shot a variety of artists such as; André Saraiva,^[5] Roisin Murphy, Asia Argento, Melissa George, Francesco Carrozzoni, Tracey Emin, Dario Argento, and many more.^[28][29][26]

Feature films

Tunç made his feature film debut in 2018 with Arada, which he wrote and directed.^[30] The story set in 90's Istanbul and chronicles a young punk who decides to move to California in pursuit of a successful music career and sets on a journey through Istanbul's underworlds in search of a ticket.^[11] The film was based on Tunç's childhood years spent filming his brother's gigs and recording Istanbul's music subcultures.^[3][7][31]

Arada opened nationwide on April 13, 2018, in 81 theaters^[32][33][34] and premiered in international film festivals^[35][36] and museums.^{[37][38][39][40]} The film gained cult popularity by being one of the first punk films in Turkey.^{[11][41][3][42][13]} According to Joseph Pomp; "Arada offers a full-blown survey of the tensions between globalist liberalism and traditional values that, to this day, constitute the pulse of Istanbul."^[7]

Music videos

Tunç directed a variety of music videos for acclaimed artists from New York to London to Reykjavik to Tel Aviv. He directed a music video for Randall Dunn's first solo studio album titled Beloved for the song "A True Home", featuring as guest vocal Zola Jesus which premiered on NPR in 2018.^{[6][43][44][45]}

In 2019, Tunç worked with American musician Alex Toth (known from Brooklyn band Rubblebucket) and shot a music video for his song "When I Awoke," which influenced by Tarkovsky's sci-fi film Stalker.^[46][47][48] He worked with Israeli artist Liraz Charhi for her solo record and shot her music video for the song titled "Zan Bezan".^[49][50][51]

In 2020, Tunç directed a music video for acclaimed Icelandic singer Gyða Valtýsdóttir for the song "Í Annarri Vídd" from her solo album Evolution which premiered on Vogue Italia.^[29]