C-Town_Supermarkets

CTown Supermarkets

CTown Supermarkets

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CTown Supermarkets is a chain of independently owned and operated supermarkets operating in the northeastern United States.[1]

Quick Facts Industry, Founded ...

CTown was founded in 1975.[1] CTown uses economies of scale so its small member stores can pool their resources for purchasing and advertising.[2] CTown tends to open supermarkets in locations that suburban stores have abandoned.[2] CTown Supermarkets tend to depend on more customers who are pedestrians and fewer who drive, as shown by their smaller parking lots.[2]

There are approximately 200 stores in Connecticut, Massachusetts, New Jersey, New York, and Pennsylvania. CTown is the fifth-largest food retailer in the New York City metropolitan area. CTown is supplied by Krasdale Foods; many products sold in CTown stores are labeled Krasdale Foods (Krasdale also is a supplier for the smaller Bravo supermarket chain). Marketing and advertising for CTown are handled by Alpha-I Marketing Corp.


References

  1. Barlas, Thomas. "Supermarket seeks to hire in Bridgeton". The Press of Atlantic City. August 18, 2011. p. C1.
  2. Godin, Mary Ellen. "Delay in C-Town opening blamed on design changes". Record-Journal (Meriden, Connecticut). July 9, 2013. p. 4.



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